IMPROVISED SANS SERIFS : How intense experimental music listening can lead to sans-serifs typefaces design

Louder, faster: sans serifs. Hélène Marian will focus on a turn at the beginning of her practice, that brought her from graphic to type design. Going through the hand lettered outsets of what will lead to PVC and WNBA typefaces, from freehand sans letterings drawn and redrawn on a daily basis, practiced as music scales and rudiments for DIY tapes and CD covers, to retail and custom typefaces.

Hélène Marian is a typographer, letterer and type designer practicing in Paris. Graduated from the Illustration DMA and from the Type Design DSAA at École Estienne, she now works for clients from French cultural institutions to American national sport league, and collaborates actively with members of the Parisian experimental music scene (artists, label, venue, magazine). Along with her designer practice, she draws retail and custom typefaces inherited from her hand-lettering approach. She also teaches lettering at Paris City Hall Graphic Arts School (Epsaa).